Whitepaper: Ocusell New Listing Management Tool for MLSs and Brokers
Today, the primary listing management solution used by brokers is the stock solution that is provided by the MLS system vendor. From there, listings are returned back to the brokerage. Some MLSs have separated listing management – the process of entering or editing a listing – from the core MLS system. Examples include Bright MLS, NorthStarMLS, and the team of FMLS and Georgia MLS in Atlanta. Moreover, brokerages have listing management solutions that are part of their accounting system or broker website back-office solutions as well.
This whitepaper discusses the business toils of listing management that creates the demand for having a stand-alone listing management solution.